A Belgrade apartment divided in two—with one half that has been locked…
Blum: Masters of Their Own Destiny
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In 1951, when Holocaust survivor Emerik Blum founded Energoinvest with 20 employees, his native Bosnia-Herzegovina was largely illiterate and so poor that most towns had no electricity.
But Blum succeeded in what today seems like a contradiction: he built a massive corporate energy and engineering conglomerate in a socialist state.
Over the next few decades, Energoinvest became a powerhouse global conglomerate, headquartered in Yugoslavia. They built power lines and nuclear plants, military aviation guidance systems and computer networks, doing business not only with other socialist countries, but also in the United States, Mexico and the Middle East. Plus, the company did it all under the democratic model of worker self-management — with employees deciding everything from policies affecting them to the composition of the board.
In the hands of Academy-Award-nominated director Jasmila Žbanić, the rise and fall of Energoinvest is an exhilarating portrait of one man, the company he founded, and a now-vanished business model. In interviews, former Energoinvest employees — from top-level executives, to factory workers and Blum’s personal chauffeur, paint a portrait of Blum as wildly ambitious, caring, and humble.
BLUM — MASTERS OF THEIR OWN DESTINY also uses archival footage that captures the dizzying sense of a company that could beat capitalists at their own game, while providing workers with free meals, housing and medical care.
The film is a lively testament to the unwavering power of Blum’s vision, and a reminder that business can thrive under models very different from today’s rapacious capitalism.
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Citation
Main credits
Žbanić, Jasmila (filmmaker)
Žbanić, Jasmila (screenwriter)
Solomun, Zoran (screenwriter)
Ibrahimović, Damir (film producer)
Gobulović, Rinko (narrator)
Šipka, Jasminka (narrator)
Miller, Jeff (narrator)
Other credits
Cinematography, Eldar Emrić; editing, Vladimir Gojun.
Distributor subjects
Eastern Europe; Energy; World History; Business Ethics; Labor Studies; Economics; Economic Sociology; Science and TechnologyKeywords
; "Blum"; Icarus Films; documentary; doc; Yugoslavia; Bosnia; Bosnian; Sarajevo; capitalism; socialism; USSR; energy; economics; history; world history; work; labor; labor studies; Eastern Europe; ; "Blum: Masters of Their Own Destiny"; Icarus Films
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[siren wailing]
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over working hours, non-disclosures,
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and specific new job created that causes concern.
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in South Korea chanted slogans
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and raised their fists as they kicked off
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a three-day strike.
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the picket line Friday morning, frustrated.
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but our fellow coworkers shouldn\'t have to DoorDash,
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they shouldn\'t have to Uber,
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they shouldn\'t have to do all these side gigs
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in order to make ends meet.
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to urinate in bottles in the back of delivery vans,
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defecate in bags,
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and in many cases, restrain themselves
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from using the bathroom.
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you can\'t be in the same aisle as \'em.
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You just constantly have to sit there,
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scan in like a robot all day long.
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you\'re worth $182 billion.
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What is your problem with allowing workers to organize
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for better wages and for better working conditions?
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We cannot have a moral society
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or a strong economy when so few have so much
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and so many have so little.
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[artist singing in a foreign language]
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[artist singing in a foreign language]
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for an industrial enterprise called Energoinvest,
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which may be described, without undue exaggeration,
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as one of the most ambitious, arresting, edifying,
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and important conglomerates the business world
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has ever sprouted.
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Yugoslavians\' communism is nothing if not flexible,
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and it practices a kind of market socialism
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that compels social enterprises
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to operate like private enterprises.
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Unlike a capitalist enterprise,
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which tends primarily
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to maximize the earnings on investment,
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the self-managed enterprise tends
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to maximize profit per worker.
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Good problem solver,
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knew how to make the right decisions technically.
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And he also knew how to work
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with people so they would perform.
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♪ Yugoslavia ♪
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♪ Yugoslavia ♪
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♪ Yugoslavia ♪
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[crowd applauding]
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Bangladesh, Iran, Afghanistan, Iraq, Kuwait,
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Sudan.
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Zambia.
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to the whole future stability of Europe.
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the chauffeur and he and I, and then we stopped for lunch.
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And at lunch the chauffeur sat with us
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and, you know, the chauffer had opinions about
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how Energoinvest should be run
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and he was totally listening to him
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and acting like he was just another worker.
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I mean, there was no sense of hierarchy.
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There was hierarchy in the work,
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but in human terms, there was no hierarchy.
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And he was very open to anybody having any opinions
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and, you know, he didn\'t feel that he
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was better than anybody else or.
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the profit maximization is perhaps.
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We actually did two things in our initial study,
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which was first to identify organization,
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but also where there would
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be profit improvement opportunities.
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And the biggest profit improvement opportunity
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00:49:55.290 --> 00:49:57.570
was the costs were out of control.
256
00:49:57.570 --> 00:49:59.793
So we proposed a cost reduction program.
257
00:50:00.840 --> 00:50:02.370
So he accepted the cost reduction
258
00:50:02.370 --> 00:50:04.110
but he didn\'t accept the organization.
259
00:50:04.110 --> 00:50:06.990
He said, \"Why don\'t you just do the cost reduction
260
00:50:06.990 --> 00:50:10.289
and we\'ll think about the rest?\"
261
00:50:10.289 --> 00:50:14.956
[Zarko speaking in a foreign language]
262
00:50:26.160 --> 00:50:28.260
263
00:50:28.260 --> 00:50:30.870
there was quite a major disagreement
264
00:50:30.870 --> 00:50:32.313
and he finally said, \"Well,
265
00:50:33.300 --> 00:50:36.150
we have to go to the mountains to discuss this.\"
266
00:50:36.150 --> 00:50:38.790
I said, \"So I\'ll go back to New York
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00:50:38.790 --> 00:50:39.930
and I\'ll leave my team here?
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If you wanna do the cost reduction, we can start.
269
00:50:43.320 --> 00:50:44.610
But if you come down from the mountain
270
00:50:44.610 --> 00:50:45.663
and we don\'t agree,
271
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we\'ll stop, and that\'ll be a total waste of money.\"
272
00:50:49.890 --> 00:50:53.103
I got a call two weeks later, came back, he agreed.
273
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And then we proceeded
274
00:50:57.150 --> 00:50:59.750
with both the cost reduction and the reorganization.
275
00:51:00.777 --> 00:51:05.360
[Zarko speaking in a foreign language]
276
00:51:06.571 --> 00:51:11.321
[Emerik speaking in a foreign language]
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00:51:42.690 --> 00:51:45.060
278
00:51:45.060 --> 00:51:47.250
He said, \"Look, we have to import,
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if we wanna be competitive internationally,
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we have to have modern technologies and everything.\"
281
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So I think it was no different than what a CEO does
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00:51:56.550 --> 00:51:59.043
in Western companies,
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00:51:59.940 --> 00:52:01.500
dealing with shareholders.
284
00:52:01.500 --> 00:52:03.450
So, you know, you have a yearly shareholders meeting,
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00:52:03.450 --> 00:52:05.340
you have a board, you have all these mechanisms.
286
00:52:05.340 --> 00:52:07.320
At the end of the day, if it\'s a strong CEO,
287
00:52:07.320 --> 00:52:09.107
he runs the company.
288
00:52:09.107 --> 00:52:13.774
[Emerik speaking in a foreign language]
289
00:52:46.915 --> 00:52:51.498
[Sefik speaking in a foreign language]
290
00:53:05.239 --> 00:53:09.822
[Amila speaking in a foreign language]
291
00:53:27.550 --> 00:53:32.300
[Muhamed speaking in a foreign language]
292
00:53:54.738 --> 00:53:59.405
[artists singing in a foreign language]
293
00:54:09.747 --> 00:54:14.747
[Branislava speaking in a foreign language]
294
00:54:25.310 --> 00:54:26.883
295
00:54:26.883 --> 00:54:31.883
[Branislava speaking in a foreign language]
296
00:54:52.757 --> 00:54:57.590
[reporter speaking in a foreign language]
297
00:55:29.777 --> 00:55:34.360
[Zarko speaking in a foreign language]
298
00:55:51.887 --> 00:55:56.554
[Verica speaking in a foreign language]
299
00:55:59.742 --> 00:56:02.296
300
00:56:02.296 --> 00:56:05.527
[Verica speaking in a foreign language]
301
00:56:05.527 --> 00:56:08.005
Executive directors.
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00:56:08.005 --> 00:56:11.217
[Verica speaking in a foreign language]
303
00:56:11.217 --> 00:56:16.217
[Branislava speaking in a foreign language]
304
00:56:37.267 --> 00:56:38.401
305
00:56:38.401 --> 00:56:43.401
[Branislava speaking in a foreign language]
306
00:56:45.950 --> 00:56:50.700
[Muhamed speaking in a foreign language]
307
00:56:55.298 --> 00:56:59.881
[Jakob speaking in a foreign language]
308
00:57:19.152 --> 00:57:23.735
[Sefik speaking in a foreign language]
309
00:57:29.297 --> 00:57:32.047
[mellow music]
310
00:57:32.047 --> 00:57:36.880
[reporter speaking in a foreign language]
311
00:57:52.720 --> 00:57:54.260
[mellow music]
312
00:57:54.260 --> 00:57:58.843
[Zarko speaking in a foreign language]
313
00:58:28.230 --> 00:58:32.980
[Zdravko speaking in a foreign language]
314
00:58:46.171 --> 00:58:47.536
[Zdravko chuckles]
315
00:58:47.536 --> 00:58:50.641
[Zdravko speaking in a foreign language]
316
00:58:50.641 --> 00:58:55.224
[Kemal speaking in a foreign language]
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00:59:19.583 --> 00:59:24.166
[Sefik speaking in a foreign language]
318
00:59:43.579 --> 00:59:48.579
[Jelisaveta speaking in a foreign language]
319
01:00:17.126 --> 01:00:21.709
[Zarko speaking in a foreign language]
320
01:00:29.280 --> 01:00:34.260
321
01:00:34.260 --> 01:00:36.810
There was a lot of new construction,
322
01:00:36.810 --> 01:00:38.520
new hotels, new restaurants.
323
01:00:38.520 --> 01:00:40.203
It became a more modern city.
324
01:00:41.250 --> 01:00:42.770
You know, when we got there in 1969,
325
01:00:42.770 --> 01:00:45.420
it was pretty backward actually.
326
01:00:45.420 --> 01:00:48.930
And then in those 20 years, there was tremendous change.
327
01:00:48.930 --> 01:00:53.460
It became a modern city, thriving, you know,
328
01:00:53.460 --> 01:00:54.813
a lot of tourism.
329
01:00:55.890 --> 01:00:57.858
It was a totally different place.
330
01:00:57.858 --> 01:01:02.525
[actors speaking in a foreign language]
331
01:01:07.189 --> 01:01:11.772
[artist singing in a foreign language]
332
01:01:34.240 --> 01:01:39.240
[commentator speaking in a foreign language]
333
01:01:59.412 --> 01:02:04.412
[commentator speaking in a foreign language]
334
01:02:04.501 --> 01:02:09.501
[commentator speaking in a foreign language]
335
01:02:15.584 --> 01:02:20.584
[commentator speaking in a foreign language]
336
01:02:26.494 --> 01:02:29.661
[inspirational music]
337
01:02:42.595 --> 01:02:45.762
[inspirational music]
338
01:02:49.670 --> 01:02:50.970
339
01:02:50.970 --> 01:02:52.841
340
01:02:52.841 --> 01:02:55.080
341
01:02:55.080 --> 01:02:56.680
we shall owe nothing to anybody.
342
01:02:57.780 --> 01:02:59.780
We\'ll have paid for our liberty in full.
343
01:03:00.810 --> 01:03:02.279
There\'ll be no more to pay.
344
01:03:02.279 --> 01:03:07.279
[jets whirring]
[bombs exploding]
345
01:03:09.638 --> 01:03:14.638
[jets firing]
[missiles exploding]
346
01:03:17.745 --> 01:03:19.786
[soldier screams]
347
01:03:19.786 --> 01:03:24.286
[Anto speaking in a foreign language]
348
01:03:29.737 --> 01:03:30.987
349
01:03:32.120 --> 01:03:36.024
[Anto speaking in a foreign language]
350
01:03:36.024 --> 01:03:37.107
Energoinvest.
351
01:03:39.516 --> 01:03:44.016
[Ralf speaking in a foreign language]
352
01:03:58.104 --> 01:04:02.687
[Zarko speaking in a foreign language]
353
01:04:18.504 --> 01:04:23.337
[reporter speaking in a foreign language]
354
01:04:47.913 --> 01:04:52.496
[Ahmed speaking in a foreign language]
355
01:05:46.583 --> 01:05:48.677
[upbeat music]
356
01:05:48.677 --> 01:05:52.474
♪ In our country ♪
357
01:05:52.474 --> 01:05:54.593
♪ In our country ♪
358
01:05:54.593 --> 01:05:56.618
♪ In our country people like us ♪
359
01:05:56.618 --> 01:05:58.407
♪ In our country ♪
360
01:05:58.407 --> 01:06:00.427
♪ In our country nobody ♪
361
01:06:00.427 --> 01:06:02.344
♪ In our country ♪
362
01:06:02.344 --> 01:06:04.223
♪ In our country ♪
363
01:06:04.223 --> 01:06:06.244
♪ In our country ♪
364
01:06:06.244 --> 01:06:08.386
♪ In our country, everybody have a good time ♪
365
01:06:08.386 --> 01:06:10.006
♪ Our country ♪
366
01:06:10.006 --> 01:06:14.035
[artist singing in a foreign language]
367
01:06:14.035 --> 01:06:16.091
♪ Some people in my country ♪
368
01:06:16.091 --> 01:06:18.286
♪ Want the republic ♪
369
01:06:18.286 --> 01:06:21.851
[artist singing in a foreign language]
370
01:06:21.851 --> 01:06:23.822
♪ Some people in my country ♪
371
01:06:23.822 --> 01:06:26.281
♪ Still want republic ♪
372
01:06:26.281 --> 01:06:28.864
[upbeat music]
373
01:06:31.795 --> 01:06:35.737
♪ In our country ♪
374
01:06:35.737 --> 01:06:38.120
♪ In our country ♪
375
01:06:38.120 --> 01:06:41.737
[artist singing in a foreign language]
376
01:06:41.737 --> 01:06:43.658
♪ Some people in country ♪
377
01:06:43.658 --> 01:06:46.026
♪ Want the republic ♪
378
01:06:46.026 --> 01:06:49.762
[artist speaking in a foreign language]
379
01:06:49.762 --> 01:06:51.544
♪ Some people in my country ♪
380
01:06:51.544 --> 01:06:54.648
♪ Still want republic ♪
381
01:06:54.648 --> 01:06:57.231
[upbeat music]
382
01:06:59.946 --> 01:07:04.613
[artists singing in a foreign language]
383
01:07:28.726 --> 01:07:33.559
[reporter speaking in a foreign language]
384
01:07:51.200 --> 01:07:52.144
[Ahmed speaking in a foreign language]
385
01:07:52.144 --> 01:07:53.332
386
01:07:53.332 --> 01:07:57.915
[Ahmed speaking in a foreign language]
387
01:08:19.834 --> 01:08:24.667
[reporter speaking in a foreign language]
388
01:08:29.500 --> 01:08:34.500
389
01:08:36.876 --> 01:08:41.876
[building exploding]
[fire roaring]
390
01:08:43.337 --> 01:08:48.337
[building exploding]
[fire roaring]
391
01:08:51.057 --> 01:08:53.890
[bombs exploding]
392
01:09:01.963 --> 01:09:06.963
[building roaring]
[buildings rumbling]
393
01:09:20.676 --> 01:09:25.676
[tense music]
[buildings exploding]
394
01:09:31.067 --> 01:09:34.067
[suspenseful music]
395
01:10:00.481 --> 01:10:03.481
[suspenseful music]
396
01:10:05.590 --> 01:10:08.590
[suspenseful music]
397
01:10:36.693 --> 01:10:41.693
[machine whining]
[items rattling]
398
01:10:46.112 --> 01:10:48.945
[birds chirping]
399
01:10:51.000 --> 01:10:53.520
400
01:10:53.520 --> 01:10:56.523
until 1992 when the war in Bosnia began.
401
01:10:58.710 --> 01:11:01.470
During the war, most factories were destroyed,
402
01:11:01.470 --> 01:11:03.393
and with the war, came capitalism.
403
01:11:04.320 --> 01:11:06.030
During the privatization process,
404
01:11:06.030 --> 01:11:08.010
the social property of Energoinvest
405
01:11:08.010 --> 01:11:11.190
was looted by the political elite as spoils of war.
406
01:11:11.190 --> 01:11:12.450
The workers were laid off.
407
01:11:12.450 --> 01:11:15.660
Only one engineering company without production capacity
408
01:11:15.660 --> 01:11:18.000
and with around 500 employees remained
409
01:11:18.000 --> 01:11:19.100
from the former giant.
410
01:11:20.843 --> 01:11:25.843
[wind whooshing]
[birds chirping]
411
01:11:45.750 --> 01:11:47.370
412
01:11:47.370 --> 01:11:48.480
before it all fell apart,
413
01:11:48.480 --> 01:11:51.270
because he never experienced the disappointment
414
01:11:51.270 --> 01:11:53.910
of having this
415
01:11:53.910 --> 01:11:56.076
great enterprise fail.
416
01:11:56.076 --> 01:12:00.576
[Anto speaking in a foreign language]
417
01:12:23.042 --> 01:12:27.625
[Amila speaking in a foreign language]
418
01:12:42.786 --> 01:12:47.286
[Nada speaking in a foreign language]
419
01:13:05.984 --> 01:13:10.734
[Muhamed speaking in a foreign language]
420
01:13:18.833 --> 01:13:21.169
♪ Energoinvest ♪
421
01:13:21.169 --> 01:13:23.483
♪ Energoinvest ♪
422
01:13:23.483 --> 01:13:28.066
[artist singing in a foreign language]
423
01:13:44.075 --> 01:13:46.420
♪ Energoinvest ♪
424
01:13:46.420 --> 01:13:48.425
♪ Energoinvest ♪
425
01:13:48.425 --> 01:13:52.689
[artist singing in a foreign language]
426
01:13:52.689 --> 01:13:54.759
♪ Energoinvest ♪
427
01:13:54.759 --> 01:13:56.863
♪ Energoinvest ♪
428
01:13:56.863 --> 01:14:01.863
[artist singing in a foreign language]
429
01:14:01.929 --> 01:14:03.341
♪ Sarajevo ♪
430
01:14:03.341 --> 01:14:05.718
♪ Yugoslavia ♪
431
01:14:05.718 --> 01:14:10.026
[artist singing in a foreign language]
432
01:14:10.026 --> 01:14:11.691
♪ Sarajevo ♪
433
01:14:11.691 --> 01:14:14.379
♪ Yugoslavia ♪
434
01:14:14.379 --> 01:14:16.962
♪ Energoinvest ♪
435
01:14:20.776 --> 01:14:23.359
[lively music]
436
01:14:37.955 --> 01:14:40.538
[lively music]
437
01:14:54.575 --> 01:14:57.158
[lively music]
438
01:15:10.838 --> 01:15:13.421
[lively music]
439
01:15:29.342 --> 01:15:32.009
[lively music]
Distributor: Icarus Films
Length: 76 minutes
Date: 2024
Genre: Expository
Language: Bosnian; English / English subtitles
Color/BW:
/ 
Closed Captioning: Available
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